Regional Franchise Manager- Motus Holdings Limited x1
- Position: Regional Franchise Manager
- Company: Motus Holdings Limited
- Division: Motus Aftermarket Parts
- Business Unit: PIA Sales – Bloemfontein
- Location: Bloemfontein
- Employment Type: Permanent
- Experience Level: Mid-Senior
Position Purpose
The Regional Franchise Manager is responsible for driving sales growth, franchise development, customer relationship management, and operational excellence across the franchise network. The role focuses on supporting franchisees, suppliers, and sales teams to maximize profitability, maintain franchise standards, identify new business opportunities, and strengthen market presence.
Key Responsibilities
Sales and Business Growth
- Achieve annual regional sales targets.
- Maintain and grow sales from existing clients.
- Identify and develop new business opportunities.
- Expand wholesale house-brand sales within the franchise network.
- Monitor product performance and sales trends.
- Conduct regular product performance reviews with franchise members.
Franchise Management
- Ensure compliance with franchise standards and operating procedures.
- Monitor and maintain corporate image and store presentation standards.
- Support franchisees in improving operational performance.
- Identify opportunities for franchise expansion in new geographic areas.
- Assist with the appointment of new franchisees.
- Manage franchise cancellations and related administrative processes.
Team Leadership
- Lead and support telesales teams to maximize performance.
- Conduct regular sales meetings and performance reviews.
- Motivate, coach, and develop staff members.
- Ensure adherence to company sales policies and procedures.
Customer and Supplier Relationship Management
- Build and maintain strong relationships with franchisees, suppliers, and customers.
- Resolve supplier and franchise member queries.
- Facilitate collaboration between suppliers and franchisees.
- Support customer relationship initiatives and loyalty programmes.
Training and Development
- Coordinate supplier training evenings.
- Organize customer trade evenings and product demonstrations.
- Train franchise staff on:
- CRM systems
- Loyalty programmes
- Franchise of the Year tools
- Products and systems
Marketing and Promotions
- Plan and implement promotional calendars.
- Support national and regional marketing campaigns.
- Coordinate store openings and promotional events.
- Monitor the effectiveness of marketing initiatives.
- Ensure franchisees maximize value from national promotions and special offers.
Merchandising and Store Standards
- Ensure stores comply with merchandising guidelines.
- Conduct range-gap analyses and floor planning.
- Improve customer-facing areas and workshop merchandising.
- Monitor overall store appearance and brand consistency.
Financial and Administrative Management
- Submit monthly turnover reports.
- Manage account queries and collections of outstanding debts.
- Administer regional marketing and operational budgets.
- Monitor sales performance and profitability.
Competitor and Market Analysis
- Monitor competitor activity and market developments.
- Conduct price comparisons and market analyses.
- Identify opportunities and risks affecting franchise operations.
Franchise of the Year Programme
- Manage the Franchise of the Year programme.
- Monitor participation and compliance.
- Train franchisees on programme requirements and evaluation tools.
Minimum Requirements
- Matric / Grade 12.
- Certificate or Diploma in Sales and/or Marketing (advantageous).
- Minimum of 5 years’ sales experience.
- Proven ability to lead and manage teams.
- Strong communication and interpersonal skills.
- Computer literacy.
- Ability to work independently and under pressure.
- Strong professionalism and customer focus.
- In-depth industry and product knowledge.
- Strong analytical and numerical abilities.
- Excellent organisational and planning skills.
- High emotional intelligence.
Key Competencies
Leadership
- Team management and coaching.
- Staff development and performance management.
- Influencing and motivating others.
Sales and Business Development
- Sales planning and execution.
- Customer retention and growth.
- Business opportunity identification.
Relationship Management
- Supplier relationship management.
- Franchisee support and engagement.
- Customer service excellence.
Strategic Thinking
- Market analysis and competitor monitoring.
- Franchise network growth planning.
- Commercial decision-making.
Financial Acumen
- Budget management.
- Sales reporting and performance monitoring.
- Account and debt management.
Communication Skills
- Presentation and training abilities.
- Negotiation and conflict resolution.
- Stakeholder engagement.