Direct Sales Consultant- Fidelity Services Group x1
Job Details
- Position: Direct Sales Consultant
- Company: Fidelity Services Group
- Division: Fidelity ADT
- Location: Bloemfontein
- Employment Type: Permanent
- Industry: Security and Investigations
- Functional Area: Sales
- Minimum Experience Level: Associate
- Closing Date: 19 June 2026
Job Description
The Direct Sales Consultant is responsible for generating new business by selling alarm systems and remote panic button solutions to residential and commercial customers. The role focuses on prospecting, cold calling, lead generation, networking, and achieving sales revenue targets.
The successful candidate will actively seek new customers, build relationships, identify security needs, and promote Fidelity ADT’s security products and services while contributing to overall business growth.
Main Purpose of the Role
To generate new sales opportunities and increase revenue through the successful marketing and sale of basic alarm systems and remote panic button solutions to new clients.
Key Responsibilities
Sales and Business Development
- Sell alarm systems and remote panic button solutions.
- Generate new business opportunities.
- Achieve individual and team sales targets.
- Promote company products and services to prospective customers.
- Convert leads into successful sales.
Prospecting and Lead Generation
- Conduct cold calling to potential clients.
- Prospect for new customers within the assigned territory.
- Generate sales leads through networking activities.
- Identify potential residential and commercial clients.
- Build a pipeline of qualified prospects.
Customer Relationship Management
- Establish and maintain customer relationships.
- Understand customer security needs.
- Recommend suitable security solutions.
- Provide professional customer service throughout the sales process.
- Follow up on customer enquiries and quotations.
Revenue Growth
- Achieve revenue and sales performance targets.
- Contribute to business growth objectives.
- Monitor personal sales performance.
- Identify opportunities to increase market penetration.
Networking and Market Development
- Build relationships within local communities and businesses.
- Attend networking opportunities where applicable.
- Develop referral opportunities.
- Promote brand awareness in the market.
Minimum Requirements
Educational Qualifications
Essential
- Grade 12 (Matric)
Experience
Essential
- Direct Sales Experience.
- Experience in customer acquisition and business development.
Advantageous
- Experience in the security industry.
- Experience selling security products or services.
- Field sales experience.
Professional Requirements
Advantageous
- PSIRA Grade C Registration.
Key Skills and Competencies
Sales Skills
- Direct selling.
- Prospecting and lead generation.
- Cold calling.
- Closing sales.
- Negotiation.
- Business development.
- Revenue generation.
Customer Service Skills
- Customer relationship management.
- Customer needs analysis.
- Client retention.
- Service excellence.
Communication Skills
- Verbal communication.
- Presentation skills.
- Persuasion and influencing skills.
- Relationship-building abilities.
Planning and Organising Skills
- Time management.
- Priority setting.
- Sales activity planning.
- Goal orientation.
Leadership and Personal Effectiveness
- Ability to motivate others.
- Self-motivation.
- Drive for results.
- Action-oriented approach.
- Accountability and ownership.
Technical and Functional Skills
- Sales techniques.
- Product knowledge.
- Market awareness.
- Networking abilities.
Personal Attributes
- Target-driven.
- Self-confident.
- Energetic and enthusiastic.
- Resilient and persistent.
- Professional appearance and conduct.
- Customer-focused.
- Results-oriented.
- Able to work independently.
- Strong interpersonal skills.