Brand Head:Mr Price Group Limited x1
- Job Title: Brand Head
- Employer: Mr Price Group Limited
- Location: South Africa
- Job Type: Full-Time
Job Overview:
The Brand Head leads the strategic and operational marketing efforts for a brand portfolio at Mr Price. This includes developing marketing strategies and budgets, executing omni-channel campaigns, analyzing performance, mentoring teams, and ensuring campaigns align with consumer insights and business objectives. A strong fashion sense, strategic thinking, and leadership skills are key.
Key Responsibilities:
Brand Strategic Management:
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Develop measurable seasonal marketing strategies and budgets across all channels.
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Align strategies with consumer insights and key research findings.
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Collaborate with marketing effectiveness teams to define campaign objectives and measurables.
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Compile post-campaign analyses and present findings to management.
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Brief and liaise with media agencies; critically analyze media schedules.
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Stay current with marketing trends and channels.
Marketing Execution:
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Manage multiple omni-channel campaigns ensuring timing and process adherence.
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Allocate and manage budgets per project/channel.
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Analyze creative work against marketing briefs to ensure campaign effectiveness.
Team Leadership and Collaboration:
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Mentor and guide Brand Project Managers/coordinators for high team performance.
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Foster a collaborative and innovative work environment.
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Develop strong working relationships with creatives, production, ecommerce, merchandising, and visual teams.
Qualifications & Experience:
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Minimum 6+ years in a marketing position, preferably in retail.
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3+ years’ experience managing teams.
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Relevant Marketing qualification.
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Strategic thinker with strong leadership and collaboration skills.
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Experience in both conceptual and operational campaign elements.
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Advanced communication, numerical, organizational, and problem-solving skills.
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High proficiency in Microsoft Excel, Word, PowerPoint, and Outlook.
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Expertise in digital, social, and creative marketing solutions.
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Strong passion for fashion and understanding of the fashion industry.
Core Competencies:
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Strategic thinking and analytical skills.
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Leadership and mentorship capabilities.
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Omni-channel campaign management.
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Budget management and numerical aptitude.
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Creativity, innovation, and attention to detail.
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Multi-tasking in high-pressure environments.