Sales Consultant: African Bank (Bethlehem) X1
Sales Consultant – Bethlehem (1087SCS004)
- Bethlehem (1087), Free State
- African Bank
- Posted: 11 February 2026
- Closing Date: 19 February 2026
- Position Type: Permanent
- Category: Skilled Technical / Specialist
- Reference Number: 1087SCS004
Position Overview
The Sales Consultant is responsible for promoting and selling the Bank’s full product bouquet through responsible sales activities.
The role focuses on driving customer growth, revenue generation, collections performance, and delivering high-quality financial solutions while maintaining strict compliance with regulatory and internal standards.
The consultant is accountable for sourcing new business, managing sales pipelines, executing marketing initiatives, ensuring zero-defect deal quality, and delivering superior customer service.
Key Responsibilities
Sales Focus
Achieve growth, revenue, and collections targets
Meet and exceed activity metrics across product lines
Execute up-selling, cross-selling, and capital take-up strategies
Conduct outbound calls to existing and prospective clients
Convert inbound leads and marketing opportunities
Conduct professional financial needs analysis
Maintain accurate pipeline tracking and reporting
Schedule appointments and follow up with clients
Prepare weekly, monthly, and quarterly reports (if required)
Ensure effective:
Cash Management
CAM Management
Credit Card Administration & Fulfilment
Take full accountability for individual sales results
Marketing Focus
Monitor competitor activity and promotional trends
Identify referral opportunities in and around the branch
Support marketing campaigns and telemarketing initiatives
Participate in community events to drive business growth
Ensure marketing compliance with internal policies
Risk & Compliance Focus
Ensure premium deal quality with accurate application processing
Utilise biometric verification and fraud detection tools
Comply with AML reporting requirements
Adhere to FAIS journey and RE qualification requirements
Maintain zero-defect standards for:
Deal Quality Error Rate
Income & Expense Capturing Error Rate
Report fraud and suspicious behaviour via proper channels
Customer Service
Comply with Customer Service Standards
Adhere to TCF (Treating Customers Fairly) principles
Provide responsible financial solutions
Ensure application quality and turnaround times
Resolve customer queries effectively
Take accountability for customer experience
Training & Development
Participate in ongoing sales and service training
Complete all product and compliance training
Engage fully in risk and regulatory development programs
Operational Responsibilities
Follow branch opening and closing procedures
Adhere to security, robbery, fire drill, and health & safety protocols
Perform administrative duties as required
Nature of Role
Promote and sell the Bank’s products responsibly
Generate new business through internal campaigns and referrals
Develop and maintain strong client relationships
Ensure compliance while driving performance
Key Performance Areas (Competencies)
Behavioural Competencies (Entry Level)
Delivering Results and Meeting Customer Expectations
Following Instructions and Procedures
Persuading and Influencing
Presenting and Communicating Information
Relating and Networking
Working with People
Technical Competencies (Entry Level)
Accuracy and Speed
Administrative Skills
Client Focus
Selling Skills
Minimum Requirements
Education:
NQF Level 4 recognised FSB qualification
Experience:
Minimum 2 years’ sales and client service experience
Full Representative (Rep) status in all product categories