Sales Consultant: African Bank (Bethlehem) X1
Sales Consultant – Bethlehem (1087SCS004)
- Bethlehem (1087), Free State
- African Bank
- Posted: 11 February 2026
- Closing Date: 19 February 2026
- Position Type: Permanent
- Category: Skilled Technical / Specialist
- Reference Number: 1087SCS004
Position Overview
The Sales Consultant is responsible for promoting and selling the Bank’s full product bouquet through responsible sales activities.
The role focuses on driving customer growth, revenue generation, collections performance, and delivering high-quality financial solutions while maintaining strict compliance with regulatory and internal standards.
The consultant is accountable for sourcing new business, managing sales pipelines, executing marketing initiatives, ensuring zero-defect deal quality, and delivering superior customer service.
Key Responsibilities
Sales Focus
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Achieve growth, revenue, and collections targets
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Meet and exceed activity metrics across product lines
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Execute up-selling, cross-selling, and capital take-up strategies
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Conduct outbound calls to existing and prospective clients
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Convert inbound leads and marketing opportunities
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Conduct professional financial needs analysis
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Maintain accurate pipeline tracking and reporting
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Schedule appointments and follow up with clients
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Prepare weekly, monthly, and quarterly reports (if required)
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Ensure effective:
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Cash Management
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CAM Management
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Credit Card Administration & Fulfilment
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Take full accountability for individual sales results
Marketing Focus
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Monitor competitor activity and promotional trends
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Identify referral opportunities in and around the branch
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Support marketing campaigns and telemarketing initiatives
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Participate in community events to drive business growth
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Ensure marketing compliance with internal policies
Risk & Compliance Focus
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Ensure premium deal quality with accurate application processing
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Utilise biometric verification and fraud detection tools
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Comply with AML reporting requirements
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Adhere to FAIS journey and RE qualification requirements
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Maintain zero-defect standards for:
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Deal Quality Error Rate
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Income & Expense Capturing Error Rate
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Report fraud and suspicious behaviour via proper channels
Customer Service
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Comply with Customer Service Standards
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Adhere to TCF (Treating Customers Fairly) principles
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Provide responsible financial solutions
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Ensure application quality and turnaround times
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Resolve customer queries effectively
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Take accountability for customer experience
Training & Development
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Participate in ongoing sales and service training
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Complete all product and compliance training
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Engage fully in risk and regulatory development programs
Operational Responsibilities
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Follow branch opening and closing procedures
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Adhere to security, robbery, fire drill, and health & safety protocols
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Perform administrative duties as required
Nature of Role
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Promote and sell the Bank’s products responsibly
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Generate new business through internal campaigns and referrals
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Develop and maintain strong client relationships
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Ensure compliance while driving performance
Key Performance Areas (Competencies)
Behavioural Competencies (Entry Level)
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Delivering Results and Meeting Customer Expectations
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Following Instructions and Procedures
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Persuading and Influencing
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Presenting and Communicating Information
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Relating and Networking
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Working with People
Technical Competencies (Entry Level)
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Accuracy and Speed
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Administrative Skills
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Client Focus
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Selling Skills
Minimum Requirements
Education:
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NQF Level 4 recognised FSB qualification
Experience:
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Minimum 2 years’ sales and client service experience
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Full Representative (Rep) status in all product categories