Higher Education Consultant – Eduvos
- Employer: Eduvos
- Location: Bloemfontein
- Department: Sales
- Employment Type: Permanent
- Number of Positions: 2
Job Description
The Higher Education Consultant (HEC) is responsible for recruiting prospective students, converting sales leads into enrolments, and providing educational guidance to help students choose suitable academic programmes. The role combines sales, customer relationship management, educational consulting, and student recruitment.
Reporting to the Sales Manager, the successful candidate will drive student enrolment growth while delivering an exceptional customer experience throughout the student recruitment journey.
Key Responsibilities
Student Recruitment and Sales
- Convert prospective student leads into applications and enrolments.
- Contact and qualify leads generated from schools, digital platforms, and marketing campaigns.
- Conduct consultations with prospective students and parents.
- Promote Eduvos qualifications, programmes, and study options.
- Achieve enrolment and revenue targets.
Educational Consulting
- Advise prospective students on suitable programmes and career pathways.
- Explain admission requirements, programme structures, and study opportunities.
- Guide students through the application and registration process.
- Assist students in making informed educational decisions.
Lead Management
- Qualify transfer calls and school-generated leads.
- Manage lead pipelines effectively.
- Follow up on applications and enquiries.
- Nurture prospective students from enquiry stage through enrolment.
Customer Relationship Management
- Build and maintain relationships with prospective students, schools, and stakeholders.
- Provide ongoing support and communication throughout the enrolment process.
- Deliver a professional and customer-focused experience.
Sales and Marketing Activities
- Participate in:
- School visits
- Career exhibitions
- Open days
- Recruitment events
- Marketing campaigns
- Generate new student leads through networking and outreach activities.
Administrative Responsibilities
- Capture and maintain accurate student records.
- Utilise institutional systems for lead tracking and reporting.
- Ensure all application information is complete and accurate.
- Monitor sales performance and conversion statistics.
Key Performance Areas (KPAs)
Lead Conversion
- Quality and effectiveness of lead qualification.
- Conversion of enquiries into applications.
- Conversion of applications into enrolments.
Enrolment Targets
- Achievement of enrolment headcount targets.
- Achievement of revenue targets.
- Cross-campus and cross-qualification sales performance.
Customer Service
- Student satisfaction and engagement.
- Timely follow-up and communication.
- Effective relationship management.
System Utilisation
- Accurate use of student recruitment systems.
- Timely updating of lead and application information.
Minimum Requirements
Qualifications
- Bachelor’s Degree or Advanced Diploma in:
- Commerce
- Education
- Social Sciences
- Marketing
- Related field
Experience
- At least 2 years’ sales experience with a proven track record.
- At least 2 years’ customer relationship management or account management experience.
- Higher education sector experience will be advantageous.
- Teaching experience (2 years) will be advantageous.
Additional Requirements
- Valid driver’s licence.
- Own reliable transport.
- Ability to travel locally.
- Availability to work occasional evenings and weekends.
Technical Competencies
- Strong Microsoft Office skills (especially Excel).
- Ability to monitor and manage sales targets.
- Data capturing and reporting skills.
- Ability to learn and apply detailed product knowledge.
Behavioural Competencies
Initiative and Accountability
- Takes ownership of responsibilities and results.
- Proactive in identifying opportunities and solving problems.
Relationship Building
- Develops and maintains strong professional networks.
- Builds trust with students, parents, and stakeholders.
Communication
- Strong verbal and written communication skills.
- Confident presentation and consultation abilities.
Analysis and Judgment
- Ability to assess student needs and recommend suitable solutions.
- Sound decision-making and problem-solving skills.
Planning and Organisation
- Effective time management.
- Ability to manage multiple leads and recruitment activities simultaneously.
Execution and Results Orientation
- Works systematically toward achieving targets.
- Maintains high standards of quality and professionalism.
Business Development
- Identifies opportunities to increase enrolments.
- Contributes to institutional growth and revenue generation.